5 Tips To Improve Post Purchase Customer Experience
If you finish paying attention to customers once they have completed a sale, you are foregoing the chance to convert them into loyal customers.
If you finish paying attention to customers once they have completed a sale, you are foregoing the chance to convert them into loyal customers.
Whether the digital revolution is your friend or foe, society is driven by technology. It continues to shape how we live, work and shop. From booking an Uber to ordering a takeout dinner, it takes but a moment and a few clicks to accomplish these tasks. No more waiting in line, battling with crowds or […]
2020, with it’s onset of Covid, accelerated the adoption of ecommerce within a matter of months. Customer attitudes and behaviors evolved at an equally rapid pace. Businesses reacted to the changing environment quickly although their customer experience strategy was often left behind. The cold hard truth is that business needs to adapt to the ever-changing […]
A reasonable ecommerce conversion rate is essential for optimizing an ecommerce store. Low conversion rates affect your profits. Find out why this happens and what you can do about it.
Search experiences are not always easy or enjoyable. Consumers are content finding products but are not so enthusiastic about actually searching for them.
In 2020, nearing a third of the worldwide population has been under some form of policy whereby they are to remain at home. In a very short period, our lives have completely changed but the need for consumer products hasn’t fallen. Rather, trends have shown that certain types of products are needed on a weekly […]
High intent shoppers are a dream. They don’t browse endlessly or waste time on your site – they want to make a quick purchase and are very likely to convert. That being said, they are also fickle and will be deterred by a website that is not easy to use. They will be quick to […]
There was a stark lesson learned by businesses and retailers during the global shutdowns from coronavirus: a sluggish adoption of ecommerce left them ill prepared to handle an influx of online-only buyers. Investing in customer focused digital experiences was a mere afterthought for a number of businesses before the pandemic. Even during the global crisis, […]
Every one of us has visited a physical retail storefront knowing what we wanted a product to do for us. Yet, we may not have been sure which product we actually wanted. A sales assistant then came along and completely engaged with you. They listened to all of your preferences, interpreted your needs and, from […]
When you step into the online shopping environment, there is a clear divide between the needs of customers and how businesses present their offerings. Statistics show this clearly with the average online retail conversion rate hovering around 2%. In a physical retail environment, customers can ask questions and be offered advice which yields a conversion […]