Add a people-loving salesperson to your website

Online business is becoming increasingly personal. E-commerce websites are increasingly able to tailor content to individual usage and needs and web users expect personalised experiences more often. From buying books to booking airfares, the purchasing process is slicker than ever before, but are the manufacturers of consumer goods also getting better at personal sales? Are […]

Connective Retailing restores age-old link with consumers

[ SOURCE:  ] Wired Internet Group’s Mike Baddeley says modern retail has seen the loss of the manufacturers’ product knowledge in the sale process. “Connective Retailing,” he says delivers this knowledge to the consumer through the retailers’ different channels. Wired Internet Group works closely with manufacturers and retailers to restore consumer connection and to rediscover the […]