5 Tips To Improve Post Purchase Customer Experience
If you finish paying attention to customers once they have completed a sale, you are foregoing the chance to convert them into loyal customers.
Conversational Ecommerce Is Where It’s At
Whether the digital revolution is your friend or foe, society is driven by technology. It continues to shape how we live, work and shop. From booking an Uber to ordering a takeout dinner, it takes but a moment and a few clicks to accomplish these tasks. No more waiting in line, battling with crowds or […]
Your Customer Experience Strategy In 2021
2020, with it’s onset of Covid, accelerated the adoption of ecommerce within a matter of months. Customer attitudes and behaviors evolved at an equally rapid pace. Businesses reacted to the changing environment quickly although their customer experience strategy was often left behind. The cold hard truth is that business needs to adapt to the ever-changing […]
Why Your Ecommerce Conversion Rate Is So Low
A reasonable ecommerce conversion rate is essential for optimizing an ecommerce store. Low conversion rates affect your profits. Find out why this happens and what you can do about it.
How An Outdated Search Dissuades Customers
Search experiences are not always easy or enjoyable. Consumers are content finding products but are not so enthusiastic about actually searching for them.
Converting High Intent Ecommerce Shoppers Towards Buying
High intent shoppers are a dream. They don’t browse endlessly or waste time on your site – they want to make a quick purchase and are very likely to convert. That being said, they are also fickle and will be deterred by a website that is not easy to use. They will be quick to […]
New Technologies Required For Post Covid Retailers
There was a stark lesson learned by businesses and retailers during the global shutdowns from coronavirus: a sluggish adoption of ecommerce left them ill prepared to handle an influx of online-only buyers. Investing in customer focused digital experiences was a mere afterthought for a number of businesses before the pandemic. Even during the global crisis, […]
Digital Sales Assistants: Recreating Human-to-Human Sales Interactions Online
Every one of us has visited a physical retail storefront knowing what we wanted a product to do for us. Yet, we may not have been sure which product we actually wanted. A sales assistant then came along and completely engaged with you. They listened to all of your preferences, interpreted your needs and, from […]
How to fix poor e-commerce conversion rates
Even as 2016 draws to a close, e-commerce conversation rates still don’t compare to bricks & mortar stores, and retail sales offline are still out-performing online. Sure, e-commerce is growing in popularity, but US Census Bureau stats from the third quarter of 2016 show e-commerce sales only account for 7.7 percent of total retail sales […]
Dire recommendations … you won’t like this!
The related products feature on most e-commerce sites is useless. Why is this? I heard in the news that Walmart recently paid $3 billion for an e-commerce website start-up named JET.com to help them combat Amazon.com. I’d never heard of this site as they don’t do much promotion in New Zealand, but it looks like […]